"TRACEY McCORMACK’s sales training seminar provided our entire staff solid sales strategies and motivational insight on how to be better sales people. From the President of the company to the junior account executive level everyone came away with increased knowledge and actionable tools to improve the productivity of our sales staff. Tracy delivers a very engaging approach which helped improve the sales decision making of our company’s sales force top to bottom."
-- Dan Casey
EVP Sales & Marketing
WorldLink Media Sales
"Tracey delivers an engaging approach..."
Tracey has provided valuable and actionable insights as one of the most highly capable teachers I have had the pleasure of learning from.
I would definitely recommend her classes to those looking to have a deeper understanding of television advertising basics as well as effective communication and negotiation skills. Additionally, her “Senior Industry Panel," for me, was certainly a highlight of the course as it provided
an insider forum to industry professionals one wouldn’t normally have access to.
-- Anna Ríos
Director, Primary Research
The Style Network
“The Ad Sales class at UCLA extension was a pivotal point in my early career. The class gave me the building blocks to the industry and opened my eyes to the bigger picture.”
-- Alexandria Reyes Manager, Client Marketing Solutions
“Since I took media buying and media sales classes with Tracey over the past couple of years, I have recommended her classes to almost
every sales person I know, no matter what they are selling be it media or otherwise. Tracey knows sales better than anyone I have ever encountered.”
-- Adam Mendelsohn
Senior Media & Marketing Manager
"We have sent people from our company to take Tracey's UCLA course and the results have been great. The students loved it, benefited greatly from it personally, and became more valuable employees as a result. We highly recommend it."
-- Dick Gary
CEO of The Gary Group
"I took Tracey’s class in 1995 and to this day will never forget the impact she made on me personally and professionally. I was a media buyer’s assistant when I took her class and she treated me with such respect. She made me feel so important and made media buying so simple and easy to learn. After I completed her class she gave me the support and confidence I needed to move up and I soon became a media buyer. All these years, I have stayed in touch with Tracey and always turn to her always for career advice. Tracey not only teaches media buying but she also offers amazing advice no matter what level you are at in your career. I feel so lucky to have her in my life."
-- Dana Senit
Senior Sales Director
I worked with Tracey Mac as a teaching assistant so I've seen first-hand the positive impact that her class has on her students. The class is
a must for anyone who wants to work in TV Sales/Buying.
-- Justin Marks
NBC, Los Angeles
"Tracey was a great speaker! My colleagues and I learned a lot about the American media business in a very short amount of time."
-- Zhao Zeqin
Vice President of Radio Beijing
“I wish Tracey would teach for us every quarter. She is a superb instructor. I don’t know where she learned it – if it’s natural or what --- but the students just love her!!”
- Kareem Scharif
Director of Business and Management Dept.
"Tracey is an outstanding teacher, and everyone I have sent to her class grows by leaps and bounds. This class is truly a springboard to furthering your career in the advertising community. I would highly recommend this to anyone that is looking to advance in our industry."
- Marc Sriro
Local Sales Manager
My first week as a media buying assistant I was sent to Tracey McCormack’s class. Best thing that happened to me. Not only is Tracey an incredible teacher but she cares about her students and channels their strengths. I switched over to Sales shortly after based on Tracey instincts and suggestion that I would be better suited for selling versus buying. Thanks Tracey!
- Samantha Larson
XETV, San Diego News
“During the 25 years of my professional career, I have worked with the “best and brightest” in world in all areas of business. Tracey McCormack falls into that very elite group. Tracey’s depth of knowledge, keen judgment, enthusiasm and ability to effectively get her message across makes her truly invaluable.”